Hidden behind the healthy benefits of the marketing strategies of a juice cleanse lie a magical lure to lose weight. Juice cleanses plead to those who seek impulsive, quick fixes to lose weight from binge eating disorder. Understanding the underlying motivations, hopes and wishes that go largely unnoticed in the conscious mind to begin a juice cleanse would initiate a more sound way to feed oneself.
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We all emotionally eat some of the time. Eating emotionally is a normal part of life. At weddings, celebrating birthdays, or during holidays we may eat when we're not really hungry. When food becomes the primary coping strategy, emotional eating can get out of control.
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